Acceptance of the terms
By accessing or using ENOVA Business Hub, you agree to comply with these Terms of Service and all applicable laws and regulations. If you do not agree with any of these terms, do not use the service.
Description of the service
ENOVA Business Hub provides an integration platform with Meta's WhatsApp Business Cloud API, the Messenger Platform and the Instagram and Facebook Page APIs that allows companies to:
- Link their WhatsApp Business Account (WABA) accounts
- Connect their Facebook Pages and their linked Instagram professional accounts, and handle their direct messages from a single inbox (ENOVA Conecta)
- Receive and manage incoming messages from their customers
- View, reply to, hide and delete the comments on the posts of their Facebook Page and Instagram account, reply privately by direct message and view the mentions of their account
- Create, schedule and publish posts, carousels, reels and stories on their Instagram account, and posts on their Facebook Page
- View metrics of their own Page and account, and mark conversations as Lead or Purchase to measure their advertising with Meta's Conversions API
- Integrate messaging with other business management systems
Acceptable use
- Legitimate communications with customers who have given their consent
- Transactional notifications related to the business
- Customer support through WhatsApp Business, Messenger and Instagram
- Replying outside the 24-hour window of Messenger and Instagram with the Human Agent tag, only when the reply is written by a person and within the 7 days Meta allows
- Sending spam or unsolicited messages
- Using the service for illegal or fraudulent activities
- Violating the usage policies of Meta's platform (WhatsApp Business, Messenger Platform and Instagram)
- Using the Human Agent tag on automated or promotional messages, or outside its time limit
- Sharing access credentials with unauthorized third parties
User responsibilities
The user is responsible for:
- The content of all messages sent through the service
- Obtaining adequate consent from the recipients of the messages
- Complying with Meta's WhatsApp Business, Messenger Platform and Instagram policies
- Connecting only Pages and Instagram accounts that they administer and whose messages they have the right to manage
- The content they publish and the replies they give to comments, and holding the rights to the images, videos and texts they upload
- As controller of their customers' database, complying with Law 18,331 (registration with the URCDP where applicable); ENOVA processes that data as a processor
- Keeping their access credentials confidential
Service availability
ENOVA Business Hub strives to keep the service available continuously, but does not guarantee uninterrupted availability. Planned maintenance interruptions will be notified in advance whenever possible.
Limitation of liability
ENOVA Business Hub will not be liable for:
- Interruptions of Meta/WhatsApp services beyond our control
- Data loss resulting from failures in third-party infrastructure
- Indirect or consequential damages arising from the use of the service
Changes
We reserve the right to modify these terms at any time. Substantial changes will be notified by email to the registered contact at least 15 days in advance.
For questions about these terms: [email protected]